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2265家庭嵌入体现出家庭成员对员工工作的支持程度，有助于提升员工留职意愿。本文基于工作嵌入影响工作绩效的主线，结合微商工作特点，推演出与微商契合的家庭嵌入这一拓展维度，引入工作—家庭冲突和情感承诺这两个中介变量，探索了微商家庭嵌入影响销售绩效的作用机制。研究发现：微商家庭嵌入对销售绩效具有积极影响，微商家庭嵌入通过强化其对公司的情感承诺水平来提升销售绩效，微商家庭嵌入能够化解其工作—家庭冲突，进而强化对公司的情感承诺水平，从而提升销售绩效。本文拓展了工作嵌入理论的相关研究，揭示了微商家庭嵌入对销售绩效的影响机制，为管理者提升微商销售绩效提供了重要理论借鉴。
微商家庭嵌入对销售绩效的影响
摘要
参考文献
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引用本文
姚山季, 严锐, 万壮, 等. 微商家庭嵌入对销售绩效的影响[J]. 外国经济与管理, 2022, 44(2): 69-83.
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