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【With the same tag:【需要】 Found 6 articles】 /Page Order by: Asce Desc

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ENTREPRENEURSHIP RESEARCH | F270

Research on the Formation Mechanism of College Students’ Opportunity Entrepreneurial Intention

Guo Runping, Li Shuman, Han Mengyuan

Opportunity serves as the core of entrepreneurship, and opportunity entrepreneurship is an entrepreneurial activity to pursue new opportunities for new value creation. The opportunity-base...

First published at: Mar 20, 2021

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doi:10.16538/j.cnki.fem.20201004.401

Foreign Economics & Management, Vol. 43, Issue 03, pp. 135 - 152

| F270

Research on the Influence Mechanism of Communication Style Similarity on Purchase Intention in Live Streaming Marketing

Wu Na, Ning Changhui, Gong Xiaoxiao

With the increase of e-commerce traffic cost, live streaming marketing has become a popular marketing mode, which mainly achieves the sales target through the online real-time interaction ...

First published at: Aug 01, 2020

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doi:10.16538/j.cnki.fem.20200511.301

Foreign Economics & Management, Vol. 42, Issue 08, pp. 81 - 95

| D912

Construction of Adult Guardianship Special Needs Trust in China Based on the Special Needs Trust in the United States

Chen Xueping, Zhang Ziyue

It is a long-term strategic goal of our country to actively deal with the aging population, which is related to the welfare security and physical and mental health of the disabled aged gro...

First published at: Feb 01, 2020

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doi:10.16538/j.cnki.jsufe.2020.01.009

Journal of Shanghai University of Finance and Economics, Vol. 22, Issue 01, pp. 137 - 152

| F270

A Literature Review of the Consumer Cognitive Miserliness Behavior and Its Marketing Implications: Based on the Framework of the Cue Utilization Theory

Lu Changbao, Hu Peishan

As a comprehensive embodiment of human laziness and bounded rationality on cognition, cognitive miserliness denotes that the brain tends to adopt the principle of the least effort during t...

First published at: Aug 01, 2018

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doi:10.16538/j.cnki.fem.2018.08.005

Foreign Economics & Management, Vol. 40, Issue 08, pp. 58 - 70

On Political Economic Criticism of Need-desire and Its Contemporary Significance:Based on Political Economic Criticism in Western Marxism

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Journal of Shanghai University of Finance and Economics, Vol. 15, Issue 05, pp. 25 - 32

Review and Prospects for the Reform of Financial System of New China

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Journal of Finance and Economics, Vol. 25, Issue 10, pp. 11 - 16

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