Home  >  Same Author Name Articles
【With the same author name:【黄海洋】 Found 3 articles】     /Page   Order by:   Asce   Desc   
Select all:    Export Citations as: For   
  MARKETING  |  F270
A Research on Global Consumer Culture: Progress, Review and Prospects
Huang Haiyang, He Jiaxun
First published at: May 20, 2022
View: HTML | PDF | Download PDF(632.5 KB) | ESI
doi:10.16538/j.cnki.fem.20220323.301
Foreign Economics & Management, Vol. 44, Issue 05, pp. 98 - 113
    |  F270
Integrating Global Elements: A Research on Consumers’ Attitudes toward Global Consumer Culture Positioning for Chinese Brands
Huang Haiyang, He Jiaxun, Zhu Liangjie
First published at: May 01, 2019
View: HTML | PDF | Download PDF(667.8 KB) | ESI
doi:10.16538/j.cnki.fem.2019.05.002
Foreign Economics & Management, Vol. 41, Issue 05, pp. 17 - 30
    |  F270
Incorporating Chinese Elements：On the Effect of Culture Identity on Purchasing Likelihood of Global Brands’ Products
Huang Haiyang, He Jiaxun
First published at: Apr 01, 2017
View: HTML | PDF | Download PDF(1392.1 KB) | ESI
doi:10.16538/j.cnki.fem.2017.04.007
Foreign Economics & Management, Vol. 39, Issue 04, pp. 84 - 97
Journals  |   Articles  |   Submission  |   Subscribe  |   Contact us
Copyright 2024 © Department of Academic Journals, SUFE    No. 321 Guoding Rd, Shanghai, China    P.O: 200433