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【With the same tag:【消费者文化】 Found 5 articles】     /Page   Order by:   Asce   Desc   
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  MARKETING  |  F270
A Research on Global Consumer Culture: Progress, Review and Prospects
Huang Haiyang, He Jiaxun
First published at: May 20, 2022
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doi:10.16538/j.cnki.fem.20220323.301
Foreign Economics & Management, Vol. 44, Issue 05, pp. 98 - 113
    |  F270
Integrating Global Elements: A Research on Consumers’ Attitudes toward Global Consumer Culture Positioning for Chinese Brands
Huang Haiyang, He Jiaxun, Zhu Liangjie
First published at: May 01, 2019
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doi:10.16538/j.cnki.fem.2019.05.002
Foreign Economics & Management, Vol. 41, Issue 05, pp. 17 - 30
    |  F270
The Path of Improving Foreign Consumers' Brand Attitudes toward Chinese Brands through Cultural Elements
Meng Fanyi, Fu Huifen
First published at: Jan 25, 2016
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doi:10.16538/j.cnki.fem.2016.04.004
Foreign Economics & Management, Vol. 38, Issue 04, pp. 49 - 62,89
  
A Review of Occurrence Background,Theoretical Framework and Research Development of Consumer Culture Theory
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Foreign Economics & Management, Vol. 36, Issue 01, pp. 29 - 37
  
论消费者文化理论的哲学基础、研究内容与研究方法
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Foreign Economics & Management, Vol. 35, Issue 01, pp. 12 - 20
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