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Same Author Name Articles
【With the same author name:【卢向华】 Found 2 articles】
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SPECIAL TOPIC
| F270
Digital Transformation Management in Megacities: An Interpretation Based on Complex Holism
Zheng Daqing
,
Lin Kexiu
,
Huang Lihua
, et al
Cities are testing grounds where technology triggers social change, especially megacities. The digital transformation of megacities reflects both the polarizing effects of digital technolo...
First published at: Sep 20, 2026
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(1370.6 KB) |
ESI
doi:
10.16538/j.cnki.fem.20260508.101
Foreign Economics & Management
, Vol. 48, Issue 09
, pp. 3 - 24
MARKETING
| F270
Can Internet Celebrity Live Streaming E-Commerce Bring Loyal Consumers? Evidence from a Cosmetics Brand
Zou Yufeng
,
Lu Xianghua
,
Li Fengyao
In recent years, the development of live streaming e-commerce is in full swing, especially the Internet celebrity live streaming e-commerce has repeatedly created sales miracles. However, ...
First published at: May 20, 2023
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(1048.5 KB) |
ESI
doi:
10.16538/j.cnki.fem.20221102.301
Foreign Economics & Management
, Vol. 45, Issue 05
, pp. 134 - 152
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