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【With the same tag:【消费者专业性】 Found 1 articles】
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MARKETING
| F270
The Effect of Consumer Expertise: A Review and Prospects
Wu Bo
,
Song Mengjia
,
Cao Fei
Consumer expertise is defined as the ability to successfully perform product-related tasks. The rapid development of the Internet era has made it more convenient for consumers to obtain ex...
First published at: Apr 20, 2024
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ESI
doi:
10.16538/j.cnki.fem.20230902.303
Foreign Economics & Management
, Vol. 46, Issue 04
, pp. 136 - 152
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Foreign Economics & Management
Journal of Shanghai University of Finance and Economics
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