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【With the same tag:【忙碌感】 Found 2 articles】 /Page Order by: Asce Desc

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MARKETING | F270

The Impact of Consumers’ Subjective Busyness on Preference for Compromise Option

Hu Chuming, Wu Zihao, Li Xinqian, et al

The compromise effect means that consumers are more inclined to choose an option with medium attributes when facing multiple options with multiple attributes. Busyness has become an import...

First published at: Jan 20, 2023

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doi:10.16538/j.cnki.fem.20220914.301

Foreign Economics & Management, Vol. 45, Issue 01, pp. 67 - 87

MARKETING | F270

A Literature Review on Busyness: Conception, Mechanism and Future Research Directions

Zhang Hui, Jiang Xiaodong

Busyness refers to a kind of subjective psychological perception which is generated from people’s evaluation of their recent busy work status according to their current social norms and e...

First published at: Jul 20, 2022

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doi:10.16538/j.cnki.fem.20211212.202

Foreign Economics & Management, Vol. 44, Issue 07, pp. 126 - 137

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