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【With the same tag:【品牌重塑】 Found 2 articles】     /Page   Order by:   Asce   Desc   
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Destination Brand Narratives and Brand Reshaping in the Era of Digital Media: A Case Study of Guizhou’s “Cunchao”
Hou Xiaofei, Shi Peihua, Wang Yijun, et al
First published at: Apr 20, 2026
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doi:10.16538/j.cnki.fem.20260113.301
Foreign Economics & Management, Vol. 48, Issue 04, pp. 97 - 116
  
A Review of Foreign Rebranding Research
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Foreign Economics & Management, Vol. 36, Issue 02, pp. 46 - 54
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