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【With the same tag:【revenue-sharing contracts】 Found 1 articles】 /Page Order by: Asce Desc

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Analysis on the Strategy Selection and Welfare of Consumer Data Sharing of Online Platforms: Based on the Dual Value of Data

Hou Zemin, Qi Yong

In the digital economy, as the most important strategic asset of firms, consumer data have been integrated into the process of economic value. Based on the data, firms can mine consumer pr...

First published at: Jan 03, 2022

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doi:10.16538/j.cnki.jfe.20211016.301

Journal of Finance and Economics, Vol. 48, Issue 01, pp. 78 - 92

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