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【With the same tag:【marketing information】 Found 1 articles】
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| F270
A Literature Review and Prospects of Sharing of
Marketing Information
: Based on the Perspective of Emotions
Li Hong
,
Liu Feifei
As the consumer cost of shar information is reduced, the content and quality of consumer-generated marketing information become increasingly difficult to control. How to induce consumers t...
First published at: Sep 01, 2018
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ESI
doi:
10.16538/j.cnki.fem.2018.09.011
Foreign Economics & Management
, Vol. 40, Issue 09
, pp. 143 - 152
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Journal of Shanghai University of Finance and Economics
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