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品牌生态学——品牌理论演化的新趋势
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Foreign Economics & Management Vol. 25, Issue 08, pp. 42 - 48 (2003)
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张燚, 张锐. 品牌生态学——品牌理论演化的新趋势[J]. Foreign Economics & Management, 2003, 25(8): 42–48. 
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2003, Issue 08
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